A document with the word caa on it.

Aug 26, 2022

6 min. read

CAA Club Group ramps up charitable support

It’s been a challenging two years, but the pandemic has pushed all of us to broaden our perspectives and assist our communities in new and more ways than before.

At CAA Club Group (CCG), we have a long history of supporting safer communities. Inspired by your stories of volunteerism and philanthropy, we are committed to making a positive impact in Manitoba and Ontario.

From transforming the CAA Centre in Brampton, Ont., into a Covid-19 vaccination site in June 2021, to deferring Membership renewal fees in 2020 and providing industry-leading relief for auto and home insurance policyholders, CCG has found many unique ways to give back.

Supporting Associate-chosen organizations

In 2021, CCG proudly helped seven Associate-selected charities with donations of just over $20,000 to each organization, including Bear Clan Patrol, Harvest Manitoba, Winnipeg Humane Society, Black Youth Helpline, SickKids Foundation, Canadian Cancer Society and Ontario Society for the Prevention of Cruelty to Animals (OSPCA). We will continue to assist the good work performed by these seven charities through our Associate programming until 2024.

Expanding our impact

CCG is happy to announce additional funding to a trio of diverse organizations that share similar values and are as focused on their communities as we are here at CAA.

Black Youth Helpline (BYH)

$75,000/year for three years

As a community-based charity, BYH promotes access to culturally appropriate support for youth, families and schools. Established in Manitoba in 1992 and Ontario in 2003, the organization now offers services across Canada. CCG funding will assist with directly delivering help and support in Manitoba and Ontario, as well as furthering BYH’s commitment to education, women’s development and access to mental illness and health assessment and treatment.


The Children’s Hospital Foundation of Manitoba

$75,000/year for three years

Approximately half of the kids treated at HSC Winnipeg Children’s Hospital are Indigenous. Many patients also find themselves far from home. Led by Dr. Melanie Morris, Canada’s first and only Indigenous paediatric surgeon, CCG is supporting the development of an Indigenous community healing space where children and families can nurture their whole selves—physically, mentally, emotionally and spiritually. The space is being designed in consultation with Elders, community organizations and families.


SickKids Foundation

$150,000/year for three years

CCG has a long history with The Hospital for Sick Children (SickKids) in Toronto. Many of our Associates have had a personal experience at the hospital or know someone whose life has been touched by this world-renowned facility and its caring staff. This funding commitment will be directed to the Garry Hurvitz Centre for Brain and Mental Health at SickKids, which focuses on integrating clinical care, research and education to help children and youth living with brain and mental health disorders.


Share this article: