As our car from Heathrow Airport approached the busy Wembley district of northwest London, my son Adrian and I watched the impressive 133-metre archway of Wembley Stadium come into view. I felt a tingle of anticipation for the historic football match we had come all the way from Toronto to see—Manchester City versus Manchester United.
These two teams that have dominated English football for the past 30 years were to compete in the highly anticipated final game of the 2023 Football Association (FA) Challenge Cup. This father-and-son trip was a promise I had made to Adrian during one of our many weekend mornings spent watching English football together (it’s rarely called soccer in our household). His older brother, Julian—a passionate fan who’s now pursuing a sports media career—and I had previously enjoyed a similar footie-focused trip to England, so it felt like a rite of passage for Adrian to experience a game at one of the centres of international football.
Have match, will travel: the growth of football tourism
I’m sure we were not the only Canadian family making the trip. Catching a football match has long been a popular activity for visitors to the United Kingdom, and attendance was already on the upswing pre-pandemic. The number of tourists who attended a match increased from 900,000 in 2011 to 1.5 million in 2019, according to a VisitBritain report. The popularity of soccer is increasing in North America, likely fuelled by hit shows Ted Lasso and Welcome to Wrexham and Inter Miami’s acquisition of all-time great Lionel Messi. And fan numbers are bound to grow in the lead-up to the 2026 World Cup to be co-hosted by Canada, the U.S. and Mexico.
We were lucky to have scored tickets to this sold-out game, the first time in the FA Cup’s 151-year history that rivals City and Man U were facing off in the final. It’s also Wembley’s 100th anniversary year—the massive 90,000-seat stadium was built in 1923 to support England’s intense passion for football.
Beyond Wembley: London’s dynamic football scene
The day before the game, Adrian and I checked out some of London’s many other famous soccer sights, eschewing more customary attractions such as Buckingham Palace and Piccadilly Circus. Emirates Stadium in central London was our first stop—home of the Arsenal football club—where we toured the field, dressing rooms, Directors Box, home dugout and the museum and trophy room.
Next, we headed to Tottenham Hotspur Stadium in north London, the city’s newest Premier League stadium, where visitors can don a harness to walk across a transparent platform at the top of the stadium, overlooking London and the pitch below. Adventurous fans can also opt to be lowered 42 metres to the pitch.
Stamford Bridge was our last stop. Home to Chelsea FC, one of London’s biggest teams, this historical club offers one of the most popular stadium tours in Europe, where fans can tour the museum and take pictures next to the pitch. Team loyalties burn deep and span generations in England. Although Manchester United once dominated the English Premier League, their last win was in 2013. Revered Man U coach Sir Alex Ferguson called City their annoying “noisy neighbours,” when City started winning regularly, and the moniker stuck as they continued to rack up titles in England— including Europe’s coveted Champions League title in 2023.
Serious rivalry, serious fun
The excitement for this game was fuelled by intense rivalry, as we were about to find out. “We can’t let you in dressed like that,” said the Wembley security guard, gesturing at my son’s bright red Manchester United scarf and matching jester cap. It stood out beside the blue of my Manchester City jersey—and the blue gear worn by almost everyone else on that side of Wembley.
At home in Canada, a father-and-son duo dressed to support rival soccer teams can usually sit together with nothing more than a few disapproving glances. But in England, “Red Devils” and “Sky Blues” are separated by vacant stadium sections to keep the peace. Luckily, Wembley Stadium has a whole outdoor shopping mall. With my son kitted out in a brand-new grey sweatshirt, we were successfully admitted on try number two.
Once we reached our section, the chants and drums of the Man City fans rang in our ears. Blue-and-white flags and banners waved around us. Thankfully, we reached our seats well before kickoff because City scored its first goal within 12 seconds of the opening whistle, as fans in our section leapt out of their seats. Later, when Man U scored its one and only goal, Adrian resisted cheering and opted for a subtle leg-squeeze instead. But it made the experience no less fun for him—the mood in our section was exuberant, especially when Man City scored the winning goal. Everyone seemed as happy as we were to be there.
After the game, I asked a security guard if my son could have a United flag. A security manager retrieved one from the opposite end of the field but advised us to tuck it under our City flags until we left their Fan Zone. “Next time, we have to make it to Manchester,” said Adrian as we exited Wembley Stadium. “But we’re going to Old Trafford—and sitting in the red section.” I don’t know how long this kind of quality time will continue with my younger son. But if the memories created by this trip extend our game time together, that’s a real win for both of us.
More Must-see Football Stops in England
Manchester
Two major global soccer powerhouse teams are located a 12-minute drive apart in Manchester. Fans can visit the iconic Old Trafford grounds, and, in contrast, the city’s gleamingly new Etihad Stadium. Both offer tours, but Etihad includes a virtual press conference with a hologram of its manager, Pep Guardiola.
Liverpool
Fierce Man U rivals, the Liverpool Football Club plays at Anfield Stadium, often called The Kop. Tours take you past Liverpool’s famous “This is Anfield” sign and offer fans the chance to try a penalty kick or commentate on a big play. Hardcore football fans can also visit the nearby Goodison Park before Everton FC’s oldest pro stadium is closed for redevelopment.
Richmond
Ted Lasso may feature a fictional AFC Richmond team, but the show was filmed in the real London suburb of Richmond, where fans frequent landmarks such as The Crown & Anchor pub (The Prince’s Head in real life) and Ted’s nearby charming pedestrian street (called Paved Court). Various walking tours are available, though Selhurst Park (used for most of the show’s stadium shots) is in the London Borough of Croydon.
Matches can be rowdy, but U.K. football clubs have imposed strict safety measures and attendance rules, so fans of all ages feel welcome. Most stadiums, including Wembley, have a section for families with young children. To ensure everyone has fun, stay in your team’s sections and don’t taunt rival fans—even in jest.
Be a good sport.
Book your next European getaway with a CAA Travel Consultant. Visit caasco.com/travel to learn more.